IA pour le marketing

AI for Marketing

NEOPOLIS AKADEMY

AI for Marketing

Apply AI to marketing: campaign planning, content creation, segmentation and performance analysis, and designing custom marketing assistants to automate tasks and recommendations.

View this course on Akademy ↗

Enrolment and practical details are available on Neopolis Akademy.

AI for Marketing

What you will explore

AI-assisted campaign planning: generating objectives, personas and distribution calendars.

Content creation: headlines, descriptions, multichannel variants and brand tone adaptation.

Analysis and measurement: metric collection, insight extraction and optimization recommendations.

Designing marketing assistants: prompts, use-case scenarios and integration with automation tools.

STEP BY STEP

Course programme

01AI for Marketing

Designed for marketing, this course shows how to use AI for campaign planning and execution: shaping prompts, producing content, accelerating design, and building custom assistants for marketing workflows. It includes 17 exercises.

Enhancing campaign planning: the AI inflection in marketing, converting prompts into actionable outputs and defining campaign scope with AI.

Transforming execution: creating high‑quality AI content, turning ideas into plans, requesting and using context, and speeding up marketing design.

Boosting workflows with assistants: moving from generic tools to tailored AI assistants, fundamentals of personalization, and designing assistants to generate and organize marketing ideas.

Explore this module on Akademy ↗

Programme source: Neopolis Akademy. Original course page